Giant Balloons for Business Promotions


Giant Balloons

Many different methods have been attempted by different companies for brand or product marketing and promotion from time to time. One of such different methods used currently is giant balloons. Giant balloons are being used mainly for celebrations, nowadays balloons gets more attracted when it is used for advertising. Now different forms are available for balloon advertising. They are hot air balloons and advertising blimps, cold air inflatable and hand held balloons.

giant balloon

Hot-air balloon shape giant 9.5 ft. helium balloon

A hot air Balloon is very expensive option but is very spectacular. Advertising blimps are similar to hot air balloons, but it is more easy to use than hot air balloons. A cold air inflatable remains on the ground itself. But it cannot cover a big area as it is on the ground. But hot air balloons once it is up in the sky, covers a larger area. For small business, as it has to be targeted to a local group of people, handing out balloons can be used. All three types are now available in different sizes and shapes. The best choice can be made considering the attributes like budget, type of business, target market etc.

advertising blimps

17 ft. advertising blimp with lettering

Advertising Blimps


Balloon advertising is surely a different technique than all the traditional methods. This method is mainly used because of its less investment and affordable price. Also the balloon in the air, if it is done perfectly, will attract the attention of every one irrespective of the age. It will give better brand recognition of the product. But one of the problems with this is it is not easy to target the market. For example, suppose you are a student’s engineering tool kit manufacturer. Surely you have to reach the engineering students to get a better sale. But if you use balloon advertising in this case, it will not be that effective. That is, this method works well only for some types of business.



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Advertising Blimps Reach Clients



Advertising Blimps

Everyone has heard of the Goodyear Blimp, but most people are probably not
aware that Goodyear now has a fleet of three blimps. Goodyear started using
a blimp to promote their brand in 1925, and public fascination has grown
ever since. Advertising blimps are a natural extension of that high profile type of marketing.
advertising blimp

11 ft. Advertising blimp with logo – $725.00

Thousands of blimps are used for advertising each year. These
range in size from the fleet of Goodyear Blimps which are close to 200 feet
long and have flight crews of up to 20 people, to unmanned, helium filled
Blimps only 7 feet in length. Blimps are used for advertising because they
cannot fail to draw attention. How many billboards do we see driving down
the highway each day or commercials on TV each night? More than anyone will
remember, that’s for sure. An advertising blimp is something that people
remember seeing because it is different and exciting.
17 ft. advertising blimp

17 ft. Advertising blimp with logo – Made in USA!

Advertising Blimps are commonly used to reach large groups of people. They often appear at
concerts, outdoor festivals, sporting events, air and water shows as well as
big cities on sunny days. Modern technology has enabled companies to print
their exact brand or logo, no matter how detailed or colorful, on blimps
large and small.
Advertising blimps can be customized with lights and
sound, banners and fins. Many companies even offer unmanned, radio
controlled blimps for either indoor or outdoor use. With the use of on-board
generators, many radio controlled blimps can travel over events for hours at
a time. One major use for advertising blimps is to announce grand openings,
special events or major sales. The excitement drummed up by the use of a
blimp can guarantee the success of such an event. Not only will people
remember that they saw a blimp, people from mile s and miles away will be
drawn to it. Many large companies use advertising blimps at large events or
trade shows to increase their brand recognition. It worked for Goodyear,
didn’t it?


Advertising Blimps Reach Clients is a post from: Advertising Balloons

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