September 2011

Monthly Archive

Scion Invests In Lifestyle Content, And Lets Zeus Do His Thing

30 Sep 2011 | : Uncategorized

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Every company is a media company.

According to The New York Times, Toyota’s Scion brand is taking the EC=MC equation seriously.

Scion is acting very much like a record label, sponsoring a full campaign of record releases, videos and tour support for about 20 acts. Incidentally, it’s the exact thing I asked RJR’s Camel brand to do a number of years ago, but I digress…

Scion, unlike Camel, is also actively courting customers on TV.

Here’s a new spot from ATTIK in San Francisco:

“Our Release Series models set Scion apart from everyone else,” said Jack Hollis, Vice President Scion. “They epitomize personalization and customization, to the point where even Zeus is proud to show them off as part of his stable. He obviously has a lot of influence, so together with our partners at ATTIK, we put him center stage.”


You’re Not Going To Flag This Bull Down

30 Sep 2011 | : Uncategorized

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“The Bull” debuted today on YouTube. It’s a new adidas commercial from 180LA for Derrick Rose’s new signature basketball shoe, the adiZero Rose 2.

Directed by Stacy Wall, the spot celebrates one of basketball’s most exciting players and showcases his athleticism, fearlessness and basketball prowess.

Filmed in Madrid, the spot features authentic Spanish bullfighters in their traditional costumes.

“The Bull” begins television rotation October 5 on ESPN and Cartoon Network programming, and during NFL broadcasts on CBS, NBC and ESPN. The campaign also includes print, online and mobile activation, and social conversation via facebook.com/adidasbasketball.


Advertising Inflatables Attract Attention

30 Sep 2011 | : Uncategorized

Advertising Inflatables

Advertising inflatables as good as guarantee that you get the attention of people.

One of the best ways to greet your customers and advertise your business is by using advertising inflatables.

advertising inflatables - 25 ft. custom cold-air inflatable

Advertising Inflatables Attract Customers!

 

 

These big balloons can work wonders

Promoting your business and greeting your customers go hand in glove and it plays a big role in the success or failure of your business. These gigantic advertising balloons are just great for any business – big or small – as they make you stand out from all the other businesses.

Today, if you want to be successful in life, you have to run a business that makes you stand out from all your competitors. After all, with so many companies offering the very same product or service that you have, why should people buy from you?

Advertising inflatables get you noticed


Thus, for you to be a success today, you must be able to get the attention of people – unfortunately this is not at all easy. The key to being a success lies in getting people to know what you are selling. And using the normal advertising media is not going to help you at all.

The conventional advertising methods are no longer as effective as they once used to be. In fact, using such media to advertise is just as good as throwing money down the drain. This is because people are sick and tired of watching ads or listening to ads.

So what do you do to get the attention of people?

snowman shape 25 ft. high advertising inflatable

Advertising Inflatables Make You Look!

 

 

Simple, you have to use an advertising medium which forces people to look at your ad. Impossible to get such an advertising medium? Not at all, in fact it is quite the opposite. You can very easily get people to notice you by advertising with huge inflatables. This is one advertising medium that is guaranteed to set you apart from all your competitors.

With these huge outdoor advertising inflatables, it is now very easy for you promote your brand as well as your logo and you can even have your advertising message written all across the inflatable.

No matter what the occasion

You may be promoting your brand, or you may want to draw attention to an event that you are hosting or you may just want to greet your customers as well as potential customers – whatever be the reason – these huge blimps are sure to get you all the attention that you need. You can bet on it that when you use advertising inflatables, you are guaranteed to get the attention of people – wherever they may be and no matter what they may be doing.


Advertising Inflatables Attract Attention is a post from: Advertising Balloons

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